CINEMA ISN’T DYING.
IT’S WAITING FOR A FORMAT
THAT FITS ITS FUTURE.
EACH EVOLUTION IN
CINEMA CREATED
A NEW
WAY TO TELL A STORY.
EACH ONE REDEFINED
HOW A FILM
COULD MAKE
AN AUDIENCE FEEL.
EACH BORN OF A SINGLE, DEFINING MOMENT.
The technology does not dictate the art,
the art dictates the technology. The art comes first.
INXR IS A NEW PREMIUM FILM FORMAT
THAT EVOLVES NARRATIVE INTO XR.
INXR IS A NEW
PREMIUM FILM FORMAT
THAT EVOLVES NARRATIVE
INTO XR.
For a decade, narrative VR has been broken.
Surround an audience, and you lose them.
The challenge of the narrative paradox in VR is still unsolved – where the
more interactivity you have the harder it is to tell a story and vice versa.
We’re not making VR films.
We make great films in XR.
Story first.
Then the technology that serves it.
We’re building the tools, pipelines, and partnerships
for a new spatial language of moving image.
The format is authored, protected, and built to license.
So far, the response has been
the same in every room…
By invitation:
Our proof of concept films
‘Fall Up’ and ‘StevieBall’
are available for
private screenings.